How many of you are out there, have a home party plan business; and are diligently chasing after your prospects in the hope of making a sale? I once attended a training call with a high up Consultant of a given company. I thought I was on the show punked…you know the one where Ashton Kutcher is running around playing pranks on unsuspecting celebs!

This very high up home party consultant (lets call her an NVP), was training on prospecting and one of her tips was, in the morning while parents are waiting with their children for the school bus, go to the bus stop and tell them about your business…now I don’t know about you…but early morning trying to get the kids sent off to school, I am not particularly interested in hearing about portion #9 or whatever else is going to change the world…no offense but…way too early!

Lets look at the time tested, proven money making; HOME PARTY PLAN COMPANY marketing strategies!

1.Driving all over town meeting ‘hot prospects’ lunching, wining and dining ‘non-starters’ with no vision. Have you seen the gas prices lately?

2.Here is my personal favorite, The List of 100 of Your Closest Family and Friends! Do you even know 100 people? Like Really? Ha, there is nothing like getting into a business to really discover you don’t have close family and friends. Bottom line money talks and they are not going to part with it for you. Reality Bites!

3. Another one that I love is the ‘Must Have Home Party Plan Product Samples’ Look people will use you and abuse you…how many doggy bags have you actually received back, with sign ups? How many people use the product, you know like dine and ditch? Who is out hundreds of dollars?

4. Invite strangers into your home and have a home party – Yay! Ok I don’t know about you, but often it feels like an ambush at best. I like to visit as much as anyone else, but get it visit, not get compelled into being part of a downline!

5. I know we all want the White Mercedes, The Pink Cadillac or the vehicle stipend…but at what cost! Honestly these marketing ploys are really embarrassing, and I would not be caught dead and I know you are struggling with this too (and I just happen to know for a fact so are you home party recruits).

6. What about the Motivational Hog Wash? What the thinker thinks, the prover proves? Yeah… well I think you can do better and I will prove it to you! If you ‘think’ it – it will happen.

I love watching animal planet. I ran across a story that got me thinking;

Here’s an interesting take on the if you ‘build it they will come/make them come to you’ home business party plan marketing approach;

‘A spider never wants for food. It finds a harmless looking little corner to build its web, and while busying itself with other tasks, awaits its prey.’

Now this is key!

The spider, makes its prey come to her. This is what is classified in the industry as a RED HOT Laser Targeted Lead. When they raise their hands for information, when they are giving you buying signals, that is the dream come true for the Home party plan consultant!

Similarly, for your little corner of the market, build your special interest blog or site. Then busy yourself with other tasks, awaiting like minded folks.

In other words, don’t be a “Jenny” of all trades and Mistress of none!

Highly effective party-plan (Arbonne, Mary Kay, Avon, Melaleuca) selling works the same way. You make yourself visible in the places your target prospects are likely to find you, and lure them into your home party plan web with free trial samples.

Like the spider, you personally attend only to the very best prospects that have fully ensnared themselves, while automating your interaction with the rest.

Once inside, your systems draw each prospect/customer deeper and deeper into your web in a series of graduated steps, each one increasing the level of commitment.

To make them come to you requires a soft sell. You haunt the periphery of their existence, appearing in different places, never approaching them, but continually teasing them to betray their in”

TIP: Ditch the generic, watered down company website, do you see the spider accepting a hand out? Brand yourself!

For more on home party plan spider web marketing, visit home based party plan business success tips!

Be sure to read:

http://homepartyplansuccesstips.com/2008/07/07/the-divine-huntress-%e2%80%93-home-party-plan-sales-representative-at-large/

http://homepartyplansuccesstips.com/2008/07/13/home-party-plan-superstar-no-one-can-take-your-place/