Party Over here!  Party Plan Pat is back!

Today I want to share with you some simple, yet very effective direct sales tips, booking tips & recruiting tips that you can use to drastically increase in home party sales in your direct sales opportunities!

Direct sales companies provide a template for conducting home party demonstrations.  You need what is called a USP (unique selling proposition) in order to have your direct sales business stand apart from the crowd!

I recently came across a headline that read MLM is not about the company or the products, it is about you!  Appropriately extended to us, Home Party Plan Is About YOU!

When giving home party demonstrations as a direct sales consultant, a little “dressing up” never fails to do the trick. By adding a little color, flavor and pizazz to your demo, you can increase home party sales, get more bookings, date more shows, and add more customers and home party recruits to your existing database.

A friendly, approachable personality, neat and tidy appearance, are essential to launching and maintaining the success of any work at home opportunities.  Additionally the following tips can help you dramatically create credibility as home party plan consultant in the know!.

1. Catalogs and Order forms are so passé!
Instead of handing your guests an ordinary catalog and order form as they walk in the door, surpass their expectations by handing them an attractive consultant lap board.

There are no limitations here.  Lap boards are essential to your consultant supplies arsenal. Sometimes a lap-board is a decorative clip-board, other times a hard notebook. They may be direct sales company specific.  I recommend that lapboards be dressed up by the consultant. Inside the lapboard, put your catalog, monthly sales flier, order form, any incentives, and a pen.

2. Include Testimonials
Testimonials are a home party consultant’s walking bill board!  They are also  fun, inexpensive, and can really draw attention to a product or opportunity.

Before placing your catalogs into your lapboards, go through each catalog or monthly flier and highlight results obtained using the product specials or items you will be demonstrating. Do this for 3-4 items. This will increase home party sales, home party booking and home party recruits!

Home Party Success Booking tips: You  definitely want to include  testimonials of other hostesses as way of  persuading other to sign up to host a party for you!  Everybody loves a spot light!

3.Shout,  Shout, Let It All Out
SALE! SALE! SALE! That is the real four letter word.  I know I have trouble resisting those four letters!  You want your specials and your home party opportunities to leap out at your customers. Multi colored stickers highlighting company sponsored specials, or specials that you are offering your customers.

They might be for the entire month, or specifically for those attending the demonstration.

4. Show case Your Items
To navigate this part of the in home party show, be sure to have met with your home party hostess at least twice and definitely once at the location where the home party is to be held!  Understanding the layout of the home party hosting venue allows you to feng shui accordingly.

The best displays are staged displays.  For example, if your party plan company offers a line of bath and body products I would construct a miniature bathroom scene showing how to create a beautiful and inviting  bathroom display!  Ok too far fetched?  Well do it in your home, take pictures at different angles and have them blown up!  A picture speaks a 1000 words!

5.Theme Your Home Party
Themed home parties are fun for your guests. The more fun they have, the more money they will spend and the more likely they will choose to book a home party with you.

Follow a theme that makes party planning more convenient as well.  For example the summer is great for summer grilling themed parties.  Sports fan, well football, basketball, ice-staking?  Take your pick! Snacks, games, samples, and list of products to demo will revolve around the specific theme you have chosen.

Be sure to track your home party sales, attendance and feedback to determine which theme bring the most ROI!  Also have a book with a list of themes available for guests to look at during the demonstration. They will be more likely to book a show if they find a theme that they would enjoy.

6. Have and Provide Samples

It is a widely known fact that when you are given the liberty of trying something out; If you like it, if it’s better than your old brand, or if it meets your needs, you are more likely to buy it after you try it.

That is why sampling is one of the very best marketing techniques. It is often cheaper than advertising, too. Debbi Fields, of Mrs. Field’s cookies, promoted her cookies with sampling when she first started her business. Who could resist a free cookie?

Dress up your samples. Add a ribbon here, a scent there to your samples or giveaways.  This  will make customers appreciate them more. Instead of giving them a freebie, you have given them a gift, which is psychologically more valuable.

Home Party Plan Business Success TIP: Make Me Feel Special And More!

7. Party Favors Always Win the Day
The greats human need is to know that people care.  People are always tuned in to WIIFM (the What Is In It For Me) channel.  To get the best results, you need to tune in to a different station MMFSAM (Make Me Feel Special And More!) Home party sales will increase if you include party favors that are specific to the needs of the home party attendees.  In doing so you show you care, you give value and people feel special!  What reason do they have not to buy?

8. Home Party Plan Games
You will find that many of your home party plan attendees are not acquainted with each other.  Games serve as a great ice-breaker, stress relief and buys you the home party plan sales rep and hostess time to steel your nerves for a killer home party demonstration!

9. Got Prizes?
Here is a tool that is sure to increase sales and bookings.  Make prizes suitable to the needs of those attending.  Be sure to show case and highlight the hostess prize.

10. Hostess Coaching
A hostess that is well prepared is one of the greatest direct sales resources!  Meet your home party hostess at three time before the actual demonstration.  Delegate duties and involve the hostess.  The hostess is essentially your right arm, your partner in home party sales success!

It is a business doing pleasure with you!